On a balmy Sydney evening last month, one of our INVNTrs was at a kid’s birthday party when they overheard “Xerocon was the best f*&#*!& event of my life!”. It had been three weeks since we had delivered our final Xerocon flagship experience at Sydney’s International Center, after a 7-week global tour starting from London, […]

Traditionally, most agency work is reactive: preparing pitches in response to RFPs; responding to clients’ needs; following the creation of a product with a campaign. Now, many are working more proactively across clients’ businesses, being more selective about who they work with and advancing their own ethical commitments. At a recent roundtable with experts from […]

How are “universal design,” inclusivity through representation, and a product’s “unboxing event” applicable to higher ed engagement today – and tomorrow? Read on to learn more from Paul Blurton, [INVNT GROUP]’s award-winning Chief Creative Officer on the guiding tenets he considers when designing events that are accessible, inclusive, and authentic. How do accessibility and inclusivity come into […]

Session will look at how SAP evolved its event marketing strategy in ANZ amid the pandemic. INVNT’s APAC Director of Production, Fiona Pullen and Rushenka Perera, Head of Marketing ANZ at SAP are delivering a session at Event Marketer’s Experiential Marketing Summit on March 31. Titled How SAP devised a new genre of event content […]

Kristina McCoobery has been selected as a judge for this year’s Stevie – American Business Awards. As a member of the Live Events Awards Judging Committee, Kristina will be reviewing America’s best live, virtual and hybrid experiences across categories including: Art, Entertainment & Public  Brand & Experiences Cause & Green Conferences & Meetings Corporate & Community  […]

INVNT is a finalist at the UK-based Campaign Experience Awards and Campaign Asia-Pacific Event Marketing Awards. We’ve been shortlisted for Event Team at the Campaign Experience Awards! This is testament to the calibre of not only our work, but people and close-knit global culture. View all of the nominees here. Our work is also nominated […]

The UK-based event is hosting its first edition for a USA & Canadian audience. INVNT Co-Founders, Scott Cullather and Kristina McCoobery are among the first speakers confirmed for the first-ever Event Tech Live US & Canada, which is taking place virtually from June 8-9. Click here for the latest event updates.