From layered design to earned engagement to secondary touchpoints, experiential experts break down how to keep event guests engaged—without forcing them to stay. Let context—not ambition—set expectations. Even the most compelling concept can fail if it asks for more time than the environment or audience is willing to give. “It’s all about context, relevance, and […]
The shift from traditional marketing ROI to measuring impact through engagement and loyalty.
ohn Hense, CEO of Nth Degree, shares insights into the company’s recent partnership with Shamrock Capital, a move that positions the organization to capitalize on growing opportunities in the live events industry. With demand for in-person experiences surging, Nth Degree is uniquely equipped to deliver comprehensive event services through its integrated divisions. Hense highlights the […]
AI, wealth, and making labor sexy again.
On Long Beach Island, New Jersey, something fascinating happens every Saturday. It’s turnover day. Rental homes flip. People rush in with fresh excitement, or out, determined to make the most of their final moments. It’s a whirlwind of energy, anticipation, and urgency.
As 2025 unfolds, development teams are continuing to reassess how to deepen connections with their alumni and donor communities. We forecast several key trends that will likely influence how institutions approach their engagement strategies.
“For older sneakerheads, the brand carries deep nostalgia and historical weight, as many grew up watching Jordan play. But for younger consumers in APAC, that legacy doesn’t resonate in the same way,” says Owen Leach, senior design director at INVNT. “Brands like Hoka, Anta, and Ugg are tapping into new lifestyle and performance narratives that […]
INVNT managing director in EMEA, Claudia Stephenson offers her advice on how brands can best leverage innovation and technology to drive audience engagement.
